Job Description

DescriptionKforce has a client that is seeking a Marketing Manager in San Francisco, CA.Overview:The client is looking for an SEO contractor to support SEO strategy in close partnership with the Global SEO Lead. This individual will play a key role in growing the SEO channel by developing and executing efforts to increase revenue and visibility, acting as an SEO product manager.The scope includes on-site optimization, content development, international SEO, and technical SEO for the core website. In addition, you will lead the SEO strategy in the AMER region.While the ideal candidate is well-versed in all SEO disciplines, sensibilities around user-experience, design, engineering, copywriting, conversion rate optimization, data, product management, and marketing are also required. In this role, you will work closely with cross-functional partners, including Growth Marketing, Product Marketing, Content Marketing, Engineering, Design, Product, and Analytics.The scope of work supported will fall into the following key areas:* On-site optimization* International SEO* Technical SEO* Roadmap development* Performance reportingRequirements* Bachelor's degree or 4 years relevant experience* 5+ years of experience crafting and executing SEO strategies* Proficient in content management system (CMS) infrastructure, with 1 year of direct experience* Experience with HTML, CSS, and other web programming acumens* Strong experience creating performance reporting and measuring success* Ability to work extensively in Google Drive apps (Docs, Sheets, Slides), Excel, Looker, Tableau, Google Analytics and other reporting software* Deep expertise in all disciplines of SEO, including technical, on-site, and off-site SEO* Ability to develop and prioritize content roadmaps to build net new pages that drive incremental business performance* Data-driven, and results-oriented leader that's proficient in B2B and SEO performance data* Proven track record of building scalable systems to successfully execute SEO plans* Deep expertise in IA and site architecture* Ability to develop exhaustive creative briefs for cross-functional execution* Experience in the following industries: payments, fintech, billing, accounting, tax, startups, enterprise business, and platforms* Strong experience using a variety of SEO tools, including Google Search Console, Google Keyword Planner, SEMRush, and ScreamingFrog* Experience with Stablecoin, Web 3 and Crypto products/SEO/Marketing strategies* Motivated self-starter with high attention to detail, strong follow-through, and the ability to problem-solve independently and carry out tasks with minimal supervision* Excellent communication, presentation, and soft skills (written and verbal) to effectively evangelize and educate on SEO internally* Strong cross-functional collaborator with the ability to build relationships and simplify complex topics for partners* Must possess intermediate sensibilities in user-experience, design, engineering, copywriting, conversion rate optimization, data, product management, and marketingJob TypeContractCompensation90 - $100

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